Jan 31, 2019
Why you have to check out today’s podcast:
- Learn what a customer willing to pay
- Learn why it is much better not to do hourly billing
- How can you move beyond the fundamentals to “pricing segmentation
Summary
Mark Stiving, our host has a Ph.D. in Pricing from UC Berkeley. For over 25 years he has studied,...
Jan 28, 2019
Why you have to check out today’s podcast:
- Learn how Kirk learned about the concept of value pricing
- Identify the two categories in measuring results
- Find out details about Kirk’s pricing consultancy company and his podcast
Summary
Kirk Bowman is the founder and Visionary of Value and the Art of Value, a...
Jan 13, 2019
Welcome to Impact Pricing. The podcast where we discuss pricing, value, and the intricate relationships between them.
I'm Mark Stiving and I'll be the host. I love pricing. I love that it's quantitative. Eventually, it has to become a number. You can measure it. I also love that it's qualitative. The goal is to figure...