Jun 29, 2020
Why you have to check out today’s podcast:
- Find out why you need to price test, even after making the effort to understand value through all the analytics available
- Learn how to consistently deliver substantial lifts in revenue and profit through pricing
- Learn about the social science of pricing: utilizing the...
Jun 22, 2020
Why you have to check out today’s podcast:
- Learn about the key rules on negotiation to help you carry out your winning strategies
- Learn about the winning idea of concessions that you can apply in negotiation
- Learn how to meet the needs and wants of stakeholders who are coming from different perspectives to...
Jun 15, 2020
Why you have to check out today’s podcast:
- Discover why value-based pricing is the most neglected step in understanding price
- Learn how to communicate product value in value conversations with customers before products are made for better pricing
- Find out the importance of having a pricing strategy to determine...
Jun 8, 2020
Why you have to check out today’s podcast:
- Learn how to communicate value to your customers so they get what they want, and you protect your own position in terms of profit and margin
- Discover how to strategically negotiate to win a sale at a higher price
- Find out why lowering costs and increasing value doesn’t...
Jun 1, 2020
Why you have to check out today’s podcast:
- Learn about what a CPQ is and the value it gives to a company
- Find out how to bundle products together to cater to a customer’s specific needs
- Learn how to achieve price optimization through the use of CPQ
Steve Wilkins is the Head of Pricing Solutions at Standav Corp,...