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Jun 30, 2021

The reason we even have this meme is because too often, companies think, ‘Oh, I need to go subscription.’ 

They want to transition from a traditional business model to a subscription business model.

And they often think of it as a payment plan. ‘Oh, I used to charge this. Now I'm going to charge this divided by 36...


Jun 28, 2021

Arjun Patnaik is Head of Pricing & Commercial Finance at Pine Labs. He used to work at GE as an Audit Manager. 

In this episode, Arjun talks about how the role of pricing is richer in subscription businesses than any traditional business as it allows you to pull many pricing levers. He shares how triangulating the three...


Jun 25, 2021

This is an Impact Pricing Blog published on May 12, 2021, turned into an audio podcast so you can listen on the go.

Read Full Article Here:  https://impactpricing.com/blog/a-question-about-pricing-models/

If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. Now, go make an...


Jun 23, 2021

Customer Success is that department where we want to onboard

We want to make sure they're using their product, getting as much value out of our product as possible.

Because companies that use our product a lot are much less likely to churn out.

We think of customer success as reducing churn as a way to keep our...


Jun 21, 2021

Michael Hurwich is one of the foremost and sought after Pricing, Revenue & Strategy Management Consultants known around the world. Michael is a highly effective and energetic business leader with over 20 years of experience in Strategy, Revenue Optimization, Mergers & Acquisitions, New Product Development and...