May 30, 2022
Barry Edney started his pricing career in Sposea, a digital pricing and consultancy company aiming to drive profitability by simplifying price data optimization, management and execution. It was in May 2021 when he started his own consulting firm called Burning Issues Consulting, where they help businesses deliver...
May 27, 2022
This is an Impact Pricing Blog published on April 13, 2022, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/dont-forget-the-customer/
If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com.
Now, go make an impact.
Connect...
May 25, 2022
Value-based pricing really is impossible to do perfectly.
In order to do value-based pricing perfectly, I would have to be able to read every customer's mind. I have to determine how much a customer is willing to pay for our product. And it's impossible to do that.
However, there are techniques and tactics that we can...
May 23, 2022
Stéphane Joanis started his career as a Chemical Engineer. It is with Thermo Fisher that he got involved in business and pricing, and just this January, Stephane launched his own consulting business which he calls SJ Performance, LLC. This is where he practices his expertise in B2B Instrumentation Pricing as he and his...
May 20, 2022
This is an Impact Pricing Blog published on April 6, 2022, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/best-example-for-costs-dont-drive-pricing/
If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com.
Now, go make an...