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May 31, 2023

This one is the 5 of Clubs from the Selling Value card deck.

Most salespeople are paid on commission, and typically that commission is a percentage of the revenue. So, 2% of the revenue, 5% of the revenue, somewhere in that ballpark.

The problem is, that incremental revenue, if I want to grow my revenue by 1%, the...

May 29, 2023

Andrew Bailey is a Value Pricing and Price Negotiation Specialist. He is the founder of Commercial Strategy 4. He helps you unleash your pricing power to sell more, more often, and at a higher price to achieve the profits you deserve.

In this episode, Andrew shares his strategy for value-based pricing negotiations to...

May 26, 2023

This is an Impact Pricing Blog published on April 20, 2023, turned into an audio podcast so you can listen on the go.

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May 24, 2023

This one is the 5 of Hearts from the Selling Value card deck.

It's true, customers hate price increases. Heck, I get an annual price increase from Intuit for my QuickBooks, and I hate it. But there's nothing I can do about it. I just have to sit around and stew about the fact that I really despise that Intuit raises...

May 22, 2023

Darlene Nordstrom is an accomplished pricing professional with experience in developing and implementing worldwide software pricing and licensing strategies spanning traditional on premise, cloud and software as a service (SaaS) offerings. Broad financial knowledge including revenue recognition, standalone selling...