Jun 29, 2022

Oftentimes, salespeople are selling to a committee of people who have to make a big decision. Once they've made the decision, they typically say, hey, we want to go with this vendor, and then they submit it to purchasing or procurement.

At that point in time, procurement pretends to be price sensitive, pretends that...

Jun 27, 2022

Ayon Bhattacharyya is the Founder of Biz Growth Spurt, a consulting firm based out of New Zealand. He has experienced pricing in half a dozen companies, and he's a passionate animal welfare advocate.

In this episode, Ayon discusses pricing power as he enumerates its four different levels while talking about...

Jun 24, 2022

This is an Impact Pricing Blog published on May 18, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/how-much-does-a-buyer-value-your-product/

If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com.

Now, go make an...

Jun 22, 2022

You probably know that when we're negotiating, we do gifts and gets. We don't give anything unless we get something in return.

Purchasing people are always asking us for discounts and sometimes we have to give in. We give a discount to a client or a customer.

What should we get in return? Well, we should be thinking...

Jun 20, 2022

Daniel Elizalde was an IoT Product Manager Instructor at Stanford University. He used to work as the VP Head of IoT at Ericsson, but he has now narrowed his focus from IoT to climate tech firms. Daniel now helps climate tech product teams accelerate their product’s time to the market.

In this episode, Daniel talks...