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Oct 30, 2023

As a consultant, author, advisor, and speaker, Scott K. Edinger creates positive change for clients and is recognized as an expert in the intersection of leadership, strategy, and sales. He is the author of The Growth Leader: Strategies to Drive the Top and Bottom Lines.

In this episode, Scott delves into the powerful...


Oct 27, 2023

This is an Impact Pricing Blog published on September 21, 2023, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/learning-from-iphone-pricing/

If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. 

Now, go make an...


Oct 25, 2023

This one is the King of Hearts from the Impact Pricing card deck. 

We often think about, what is value? And we think of value-based pricing, it's what's a customer or buyer willing to pay. And so, their willingness to pay has everything to do with how they perceive the value of our product. So, what is that value? 


Oct 23, 2023

Steven Forth is Ibbaka’s Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business designed to help companies create and capture value.

In this episode, Steven delves into a report that includes research analysis on the Net Revenue...


Oct 20, 2023

This is an Impact Pricing Blog published on September 14, 2023, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/four-ways-to-grow-a-customer/

If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. 

Now, go make an...